Priorities

Interesting how Amazon prioritizes use experience. Of course they want to make it easy to shop, right?

I can buy something via 1-click without having to re-authenticate myself. In fact I can buy a whole lot of stuff. I’m logged into Amazon but I haven’t re-authenticated myself in quite a while… no problem. Click, buy, click, buy, click buy.

Want to cancel an item in that 1-click order? Better check my password! Because I’m sure accidental cancellations happen much more often and are much more serious than accidental orders!

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